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Beauty Tips: Backlash to Blogger Mom’s Beauty Routine

In an endless cycle of skincare trends, they can all start to feel mundane. A mummy blogger has found a unique and controversial anti-aging hack.

Blogger and digital designer Si-Si Hoffman posts skincare videos, maternity tips and beauty tips, reports the US Sun.

According to the Daily Mail, the now 31-year-old blogger lives in London and gave birth to her son in the summer of 2020.

In a video, the blogger shared her biggest beauty secret, which she called “liquid gold.”

In her post, she explained that she used colostrum to rejuvenate her dull skin.

According to the Cleveland Clinic, this is the milk that is released from the mammary glands after childbirth.

It is packed with nutrients to support a newborn’s immune system and turns into breast milk within two to four days of a baby’s birth.

“Attention all moms and moms-to-be…it’s called liquid gold for a reason,” she wrote.

According to Coveteur, colostrum from cows is a popular skincare ingredient.

But celebrities and skincare experts have used this natural trick to stay glowing.

Fitness influencer and entrepreneur Tammy Hembrow used colostrum on her skin shortly after giving birth to her daughter, Posy, eight weeks ago.

According to Perth Now, Hemblow loved the mask. “Oh my god, my skin after washing it off felt so soft, like, I swear I’m gonna use my breast milk, like, everyday on my skin,” she said.

Hoffman shared a similar experience. In her post, she listed all the benefits, including, “It’s magically anti-inflammatory.”

“It stimulates the production of normal, healthy skin bacteria, which will fight off any problematic bacteria,” she wrote.

“It can topically help any hormonal imbalance when applied to the skin,” she added.

“It naturally contains growth factors that basically allow the skin to regenerate,” she confirmed.

“You may be thinking… SHE’S CRAZY… for putting this on her face…” she wrote, rubbing colostrum on her skin.

Instagram users were quick to shame the mother. One user wrote: “Selfish not to give your baby colostrum…very pointless.

Another user agreed: “It’s far more important for your baby to have it than for selfish beauty needs.”

Hoffman pushed back on the comments, stating, “I harvested my colostrum if you look on my grid.”

This article originally appeared on the US Sun and has been reproduced with permission.